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How The Daytona 500 Trophy Got Its Name

Author

Jessica Young

Published Jan 14, 2026

For the very first Daytona 500 in 1959 the trophy was made from wood. Standing only 3 feet tall, it was decorated with silver figurines, according to "He Crashed Me so I Crashed Him Back," by Mark Bechtel. (The book is a non-fiction account of the 1979 Daytona 500, considered to be among the most memorable in the event's storied history.) By 1998, it was time for a change on the four-decade birthday of the race. At that point a larger trophy was commissioned, which now resides in the "The Official Motorsports Attraction of NASCAR."

From the very beginning, though, the trophy was named after Harley J. Earl, a visionary automotive designer who worked at General Motors and is credited with contributing to the creation of the Corvette, according to FOX News. Earl was a friend of NASCAR founder Bill France Sr. Earl served as the second commissioner of NASCAR, and it was Earl who designed the Firebird I prototype that's atop the trophy, as the Daytona Beach News-Journal explains. And although the winning racer is awarded a replica of what's now called the Harley J. Earl Perpetual Trophy (per Britannica), the scaled-down version of the trophy remains quite impressive.

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